building and enhancing customer relationships

RKM Research is a full-service market research company specializing in leading-edge quantitative and qualitative research services. We partner with our clients to help guide them make fully-informed, evidence-based smarter business decisions. We assist our clients to enhance their product and service offerings, improve customer experience, strengthen retention, streamline acquisition and communicate more effectively with the people they serve.

Learn about RKM

Find Focus.

We use best-in-class measurement and data collection techniques to bring your market into focus

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Illuminating Insights.

We turn numbers and observations into knowledge, giving you a competitive advantage for making evidence-based decisions

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Rise Above.

We deliver more discerning analysis to transform knowledge into integrated strategies and executable tactics

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We exist to create value by making important - and sometimes difficult - business decisions easier and more reliable for the companies and organizations with whom we work.

We place extraordinary emphasis on the process of measurement and data quality to ensure we have the most valid, reliable and predictive data to begin our work. We carefully analyze our techniques and appropriate evaluative tools to turn numbers in knowledge. And we apply what we learn to inform decision-making.

Our Services

Quantitive Services

Telephone, Online, Mobile Device, Intercept Surveys.
Questionnaire Design.
Sample Design.
Experimental Design.
Survey Programming.
Advanced Statistical Modeling.

Qualitative Services

One-on-One In-Depth Interviews.
Focus Groups.
Observational Methods.
Usability Testing.
Open-End Coding and Analysis.
Online Community Platforms.

We have had years of experience working closely with RKM on political polling and opinion research and from the outset have found Kelly Myers and his team to be extraordinary in every respect. From selecting a sample and formulating a questionnaire to conducting the survey and analyzing the results, RKM's team is professional, prompt and precise. In a business where credibility and reputation are so important, RKM is the gold standard.

Joseph Sciacca, Editor-in-Chief at the Boston Herald