Data Quality

Having high quality data is the cornerstone of all good market research. Getting it involves the use of valid and reliable measurement techniques, coupled with processes and procedures to ensure high quality data collection. Our clients expect 100 percent data quality accuracy, and we consistently deliver at the highest level.

Facility

Our newly renovated facility is equipped with a state-of-the-art in-house computer-assisted mixed-mode interviewing system, supported by dedicated fiber optic voice-over IP phone service. Our facility is also equipped unobtrusive monitoring systems to ensure quality control of interviewers and team lead supervisors.

Organizational Structure

Our entire team is co-located at a single facility for total data collection integration. The enhanced continuity among our senior analysts, team-lead supervisors, executive interviewers and consumer interviewers ensures direct communication and seamless coordination of project administration. This organizational structure ensures that all projects are executed efficiently - on time and on budget - while maintaining the highest standards of quality control.

Flexibility

Based on our organizational structure and business culture, we are able to remain high flexible. Our emphasis is on being attentive to the specific requirements of each individual assignment gives us the additional ability to allocate our staff to meet the needs of our clients and their timeframes. We understand that every project is unique, so we build in the ability to accommodate the needs of each individual client to meet their specific needs.

Online Reporting Portal

Data for telephone and online surveys are available in real-time on our web portal and can be customized for each individual client. The portal allows our clients to run reports at any time. In addition to running frequency distributions and cross-tabs, clients can monitor the progress of projects and track disposition codes and response rates.

Tabulation and Analysis

Once the data collection process has been completed, we offer complete tabulation services. We are also able to provide proofed and fully cleaned and labeled data files.

If you'd like to learn more about our service, please Contact Us...